The opportunity to celebrate Nigeria’s wins doesn't come around often.
However, as we showed in a previous article on the booming Nigerian tech industry, silver linings exist. The entertainment industry is one, more specifically, live performances and shows.
Key takeaways
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Live performances and shows are a significant source of income for artists, accounting for over 50% or $25.6 billion of the global music industry revenue. However, hosting live shows require the proper infrastructure as support.
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Music venues and concert infrastructures come in various sizes and capacities, such as stadiums, arenas and theatres. For Nigerian shows, organisers or promotes mostly rely on nightclubs, hotel banquet halls or parks as concert venues.
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Since some suitable structures have either run down by poor maintenance or are not fit for purpose, developers can key into small to mid-size venues as appropriate concert infrastructure with anchor tenants to support a steady revenue inflow.
According to