Consumer Goods Transaction Brief: Morocco’s Imperium Holding sells 31% stake to Proparco, IFU and Si Advisers for $26.5M

Transaction Summary

Imperium Holding (Imperium), a family-owned Moroccan company specialising in premium tea production and packaging solutions, has secured a €25 million ($26.5 million) equity investment from Proparco, the Danish Investment Fund for Developing Countries (IFU), and Si Advisers LLP (Si Advisers) in exchange for a 31% stake. Founded in 1979, Imperium has grown to become a market leader in innovative, eco-friendly tea packaging solutions through its flagship subsidiary, Société Impériale des Thés et Infusions (SITI). The investment will support plans to double production capacity, expand export reach (Imperium currently serves luxury tea brands across five continents), and enhance social impact and governance standards. The El Baroudi family, majority owners since the company’s inception, will retain their ownership stake and management roles, ensuring strategic continuity. The investment also marks a continuation of collaboration between the three fund managers, who partnered in 2021 to invest in Global Tea & Commodities (Global Tea), a

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